Top 5 Photo and Video Apps in Turkey Q1 2022 Performance

Throughout the first quarter of 2022, the top five photo and video apps in Turkey exhibited diverse trends in downloads, revenue, and active users. Here’s a closer look at the performance of these apps:

Instagram experienced fluctuations in its weekly revenue, peaking at approximately $6K in the week of March 7. Weekly downloads remained relatively stable, hovering around 266K to 318K. The app also maintained a strong user base, with weekly active users ranging from 34M to 35M throughout the quarter.

YouTube: Watch, Listen, Stream saw consistent weekly revenue, averaging around $78K to $91K. Weekly downloads displayed some variation, with a peak of about 153K in late January and a low of approximately 110K in late February. Active users remained robust, consistently around the 50M mark.

Snapchat had modest weekly revenue, reaching a high of $141 in the final week of March. Download numbers fluctuated, peaking at roughly 231K in the week of January 24 and declining to about 162K by the end of the quarter. Active users demonstrated resilience, with numbers generally ranging between 14M and 15M.

CapCut - Video Editor did not generate any revenue but had notable success in downloads, peaking at around 272K in mid-February. Active users showed a consistent trend, varying from 1.4M to 1.8M over the quarter.

Finally, FacePlay-AI Filter&Face Swap experienced a significant spike in weekly revenue in late January, reaching approximately $12K. Downloads surged to about 608K in the same period but declined to around 2K by late March. The app's active users mirrored this trend, peaking at roughly 693K in early February and dropping to about 29K by the end of March.

These insights from Sensor Tower highlight the dynamic nature of the photo and video app market in Turkey. For more detailed analytics and trends, visit Sensor Tower.